INCLUDE_DATA

Campaign Design

See Jen Write: Website

Sunday, June 29th, 2008

“Seejenwrite.com” is a website that I developed for a freelance writer and childrens book author. She was really inspired by the “Dick & Jane” books and wanted something that captured the retro elements of the 40’s and 50’s erra. I first created the See Jen Write logo using those guidelines and then moved onto the website. She wanted elements that tied in the idea of the “Dick & Jane” play on words with out being too cutesy or child like, so I brought in some more retro contemporary elements as well.

HCA|IT&S Onboarding

Monday, June 16th, 2008

These are materials that were created for the HCA|IT&S onboarding initiative. These are part of a larger campaign that is designed to make the first day of work for new hires a more creative and engaging experience. The first piece of the project was the handbook which was a collaborative effort between 4 designers which was later expanded into this larger campaign. I took the booklet and used it as a benchmark for the rest of the campaign pieces.

See Jane Write: Logo

Saturday, June 7th, 2008

“See Jen Write” is a logo that I developed for a freelance writer and childrens book author. She was really inspired by the See Jane books and wanted something that captured the retro elements of the 40’s and 50’s erra. Her favorite color is light green, so you will see that color used in most of the logo options that I presented to her. This retro style will also be carried through to the website design that I will be working on as well.


Skateboards & Sk8Grl on msnbc

Monday, May 5th, 2008


Check out msnbc to see my skateboard designs for Coolgirl Decks featured in a segment. You can also see some of the tshirt designs that I designed for Sk8Grl’s Holly Lyons. The segment is about the Skate Girls trying to find their way into the male dominated sport.

Habitat: t-Shirt

Thursday, April 24th, 2008

This is a t-shirt design that I created for an HCA New Orleans based Habitat for Humanity build. The requirements for this was to come up with a design that captured the idea of Habitat for Humanity as well as tie the design into an existing 40 Years of Caring campaign, the 40 years logo which I posted a few days ago. I used the color scheme and the organic design elements to tie into the 40 Years campaign.