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This is a poster campaign for HCA Information Technology & Services to promote the awareness of Information Security matters.

Information Security is an HCA campaign designed to raise awareness of information security matters in HCA and its facilities. This is a collection of materials designed around my creative direction for the Information Security campaign. We had 3 designers, each working on particular elements of this package which was distributed to hundreds of Medical Facilities across the country.

Information Security is an HCA campaign designed to raise awareness of information security matters. Although it may not look like it, this was on of the most challenging projects that I worked on as there seemed to be absolutely no sense of owner ship with the client. They had no idea how to communicate to their target audience and had no investment in the marketing approach, they meirly served as an obstacle to communicating with their audience. This is the logo I created for this troubled client.